Coming soon to iPhone
A habit tracker that feels like paper, not pressure.
Lui helps you keep gentle track of your habits and daily to-dos — and rewards you with hand-illustrated stickers to place in little worlds of your own.
One email when Lui launches. No newsletters, no noise.
Try it right here
Finish a tiny day, earn a sticker.
This is the whole idea of Lui, in miniature. Check off three small things, then place your reward wherever you like.
0 of 3 done — Lui is watching the garden grow.
How it works
Small steps, soft rewards.
Plan your day, your way
Habits and one-off to-dos live side by side on a single, calm daily list — no forcing "buy a birthday gift" to repeat every Tuesday.
Check things off, gently
Weekly goals flex with real life. Note your mood with a single colored dot and watch your year fill in, one day at a time.
Unlock stickers, decorate worlds
Reaching goals unlocks illustrated stickers. Drag them into your reward worlds and arrange a little scene that's entirely yours.
A mood dot a day
One tap, one color. By December, your whole year is a quiet little painting.
Reward worlds
Your habits build little worlds.
Every reward world is a full-page illustration waiting to be decorated. Stickers unlock as you reach your goals — place them, move them, rearrange them whenever you like. It's part habit tracker, part sticker book, part tiny garden.
Worlds made by real artists
We're inviting independent illustrators to create signed, collectible reward worlds — a background and a full sheet of stickers in their own style. If that's you, we'd love to talk.
Be there when Lui says hello.
Lui is in development now. Leave your email and we'll send exactly one message when it's ready to download.