Coming soon to iPhone
A habit tracker that feels like paper, not pressure.
Lui helps you keep gentle track of your habits and daily TO-DOs — and rewards you with hand-illustrated stickers to place in little worlds of your own.
We'll email you when Lui launches. No newsletters, no noise. Privacy policy
Try it right here
Finish the week, earn a sticker.
It looks a bit like this in miniature. Check off these three tasks, then place your reward wherever you like.
0 of 3 done — Lui is watching the garden grow.
Start the day gently
Mornings with Lui
Begin each day with a kind affirmation, a happy thought. Then land on your gratitude page, write a few lines, and choose the color that matches your mood that day.
A gentle hello
Start with an affirmation to warm up for the day.
Three grateful lines
Note a few things that feel good, small or big.
I’m grateful for… the avocado being perfectly ripe
Today’s color
Pick one mood color and let your year slowly fill in — by December, your whole year looks like a painting.
How it works
Small steps. Beautiful rewards. Lasting habits.
Plan your day, your way
Habits and one-off TO-DOs live side by side on a single, calm daily list — no forcing "buy a birthday gift" to repeat every Tuesday.
Check things off, gently
Weekly goals flex with real life — adjust the plan for this week only, without losing your rhythm.
Unlock stickers, decorate worlds
Reaching goals unlocks illustrated stickers. Drag them into your reward worlds and arrange a scene that's entirely yours.
Also in Lui
TO-DOs earn stars. Other things can wait.
Finish every TO-DO on today’s list and a star fills in — a small daily win. And the On My Mind list keeps not-yet tasks in sight without crowding your day. Try both: move things over, move them back, finish the day.
Finish every TO-DO today and the star fills in.
On My Mind
- Plan Mari’s birthday
- Renew my passport
- Fix the bike light
Things you want on your radar, not on today’s plate.
Reward worlds
Your habits build beautiful worlds.
Every reward world is a full-page illustration waiting to be decorated. Stickers unlock as you reach your goals — place them, move them, rearrange them whenever you like. It’s part habit tracker, part collectible art book — stickers included.
Worlds made by real artists
We're inviting independent illustrators to create signed, collectible reward worlds — a background and a full sheet of stickers in their own style. If that's you, we'd love to talk.
Be there when Lui says hello.
Lui is in development now. Leave your email and we'll let you know the moment it's ready to download.
We'll email you when Lui launches. No newsletters, no noise. Privacy policy
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